Get Future Ready!

Tomorrow’s loyalty programs include subscriptions and will skyrocket the recurring revenue for convenience retailers. Your digital transformation starts here.

Tomorrow’s loyalty programs include subscriptions and will skyrocket the recurring revenue for convenience retailers.

Your digital transformation
starts here.

Book a demo →

We bring you the future of loyalty.

We bring you the future of loyalty.

Whether the consumer wants the ultimate convenience with subscriptions or to earn stamps or points, our loyalty platform makes sure they keep coming back to your convenience stores. Our tailor-made products make building loyalty a breeze for you – and fun and easy for your customers.

Get to know us →

“We chose Liquid Barcodes after a comprehensive search for a powerful platform that we could use to support the digital transformation of our car wash business globally. We were impressed by their willingness to support our complex and evolving needs, plus the day-to-day support of their operations team has been exceptional.”

Lars Hecht

Global Lead, Category Director at Circle K

“Liquid Barcodes has been an essential partner for Reitan Convenience for many years. Our digital marketing programs drive customer loyalty and new product trials for our hero categories hot and cold drinks and fresh food. LB brings global innovations to our teams and helps us implement best practices across our markets.”

Johannes Sangnes

CEO Reitan Convenience

“We were initially introduced to Liquid Barcodes after a global search for a partner who could help us build our car wash subscription program. What really sets LB apart is the customer service before and after implementation. The people behind LB have given us the confidence we needed to take our business to the next level. A product is only as good as the people behind it.”

Eddy Alvarez

Senior Operations Manager, Sunshine Gasoline

"Our search for a digital partner ended when we came across Liquid Barcodes. A comprehensive technology platform that has helped us launch a differentiated and best-in-class rewards program for our customers. Truly a passionate team that brings global expertise and years of convenience retail experience with some of the leading names in the industry."

Cory Mooney

IT Director, Stinker Stores

"In LB we have a partner that helps us deliver on Valora’s ambitious digital transformation and innovation agenda. Our central digital team works with LB on loyalty strategy and technical implementation across the Valora business units and brands. LB also supports our execution teams on a tactical and operational level."

Michael Wirth

Head of Digital Valora

Our products do the rocket science for you.

With products that are easy to implement and easy to use, 
you're sure to get your loyalty program off the ground.

Subscription

What if the future of loyalty is convenient?

Subscriptions on products such as carwash and coffee make sure your customers come back more often and let them skip the line – convenience style.

Learn more →

Rewards

Rewards

What if the future of loyalty is engaging?

With points or stamps as your reward currency, add tiers and levels to engage and truly connect with your customers on a more emotional level.

Learn more →

Gamification

What if the future of loyalty is fun?

With hundreds of game templates and gamified promotional mechanics, your customers will experience that being loyal to your stores is simply fun.

Learn more →

Machine Learning

What if the future of loyalty is intelligent?

Build personalized customer connections, improve efficiency, and make intelligent, data-driven decisions with the help of machine learning.

Learn more →

We are trusted by global brands.

Convenience retailers all over the world have engaged and rewarded consumers with our tailor-made loyalty programs.

To our case studies →

Convenience retailers all over the world have engaged and rewarded consumers with our tailor-made loyalty programs.

To our case studies →

We are fluent in Customer Connection.

Our Customer Connection Cycle shows how you can build loyalty in seven easy steps.

1.Recruit:
Easy to understand.
Easy to decide to join.
Easy to join.

Recruit: With customer’s permission, you have the power to connect with them in ways they love.

Learn more →

2.Engage:
Onboard. Activate.
Entertain. Connect.

Engage: Make members feel welcome and valued. Use relevant content and fun games to engage.

Learn more →

3.Promote:
Get MORE in.

Promote: Create a dynamic calendar of personalised content that drives desired actions.

Learn more →

4.In-Store:
Easy to earn.
Easy to redeem.

In-Store: Leverage your loyalty strategy in store to delight your members.

Learn more →

5.Reward:
Get them BACK SOONER.

Reward: Whether you choose stamps, points or subscriptions, rewarding your customers delights them, and over time, they spend even more.

Learn more →

6.Analyse:
Identify your most
valuable customers.

Analyse: Identify your most valuable customers and make sure they feel rewarded and recommend your brand to their friends.

Learn more →

7.Operate:
System.
Systemic.

Operate: Leverage our platform to operate in a systemic and consistent way as you drive the digital transformation of your store.

Learn more →

We are fluent in Customer Connection.

Our Customer Connection Cycle shows how you can build loyalty in seven easy steps.

1. Recruit

With customer’s permission, you have the power to connect with them in ways they love.

Learn more →

2. Engage

Make members feel welcome and valued. Use relevant content and fun games to engage.

Learn more →

3. Promote

Create a dynamic calendar of personalised content that drives desired actions.

Learn more →

4. In-Store:

Leverage your loyalty strategy in store to delight your members.

Learn more →

5. Reward

Whether you choose stamps, points or subscriptions, rewarding your customers delights them, and over time, they spend even more.

Learn more →

6. Analyse

Identify your most valuable customers and make sure they feel rewarded and recommend your brand to their friends.

Learn more →

7. Operate

Leverage our platform to operate in a systemic and consistent way as you drive the digital transformation of your store.

Learn more →

Are you ready for take-off?

Book a demo →

We love to share our knowledge

... because we’ve got so much of it! Be it case studies, blog posts or ebooks – here’s a selection.

Blog post

Stinker Stores best new loyalty program in the US

        2021 Best New Loyalty Program  Stinker Stores’ new loyalty program offers multiple redemptions with a single scan and stands out with a gamification feature to keep customers engaged. This article is originally published on CStoreDecisions and written by Erin Del Conte | October 28, 2021 Stinker Stores, with 103 convenience stores across Idaho, […]

Blog post

Unlimited Car Washes!

Subscription programs for car washes are a hot trend in convenience retail.

Blog post

Car Wash Program Drives Sales for United Pacific

Car wash programs are revenue drivers for convenience stores and fueling stations around the globe. Making sure the process is convenient and cost-effective for customers increases traffic and drives in-store sales. Oftentimes, car wash units occupy a small corner of the lot and do not receive much attention. This is not the case for those […]

Blog post

Subscription Economy: Create Happy Customers

Subscription programs are the hottest new customer loyalty trend for foodservice operators and convenience retailers. While the concept of a monthly fee for goods isn’t new, it is a blazing hot concept for retail.

Blog post

Subscriptions for the win!

Amazon Prime is, by nature, a subscription under the auspice of membership. Pay an annual fee, get 2-day shipping and exclusive deals. Amazon took it one level further with “Subscribe & Save” where you can get everyday – and not so everyday – items shipped to you on a regular schedule.  In the early days […]

Blog post

Couche-Tard Launches Subscription Car Wash Concept

Alimentation Couche‑Tard is a world leader in the convenience store and retail fuel industry, employing over 124,000 people across its network of almost 14,200 stores in 26 countries. While it’s best known internationally for its Circle K branded forecourts and stores, the company continues to operate under its original French name Couche-Tard in Quebec in […]

E book

The Future of Convenience Retail is Here – Subscriptions!

E book

Future of Loyalty: Coffee Subscription – the Ultimate Convenience

Blog post

Quick, Smart and Convenient

As a coffee lover, few things are as delightful as my first morning sip of my favourite coffee from my favourite local café or convenience store. It’s a simple but essential step I need to get my day underway. And I’m certainly not the only one, with Business Insider once highlighting that coffee is the second most […]

Blog post

Feature in Focus: Net Promoter Score

We have written extensively about understanding the impact and profitability of your loyalty program, including a number of articles showcasing the importance of measuring your “Net Promoter Score” as the “one number you need to grow“. We have even done a short five minute video explaining its importance as perhaps the single most important metric […]

Blog post

Circle K Car Wash Subscription Concept Proves Commercially Compelling

Having recently climbed to 183rd position on the prestigious Fortune Global 500 ranking, Couche-Tard is a Canadian company that is best known for its extraordinary scale across the US and international markets, where it operates gas stations, conveniences stores and car wash services as Circle K. With more than $54 billion in sales in its […]

Blog post

Flourishing in Finland

Finland is a small Nordic country, famed for its beauty, its architecture, an exceptional education system, and more impressively, for achieving first place on the global list of the world’s happiest countries in recent years. It’s clearly an extraordinary country that deserves to be increasingly recognised for its global contributions. In our view, Finland is punching […]

Blog post

How to Wow!

Defining your customer loyalty strategy is an essential step in building any successful business. Whether it’s a formal loyalty programme based on points, prizes, stamps or partnerships, or simply a mindset based on delighting customers, there’s no doubt that creating compelling customer relationships is more important than ever before. Given the daily challenges of running a […]

Case

App customer program that engage, promote and reward

7-Eleven is one of Norway´s leading convenience retailers with close to 200 stores in the city and on the road (Shell/7-Eleven). 7-Eleven have chosen Liquid Barcodes´ technology to power their app.       7-Eleven Norway is part of the Reitan Convenience group which has a network of +2350 stores across Norway, Sweden, Denmark, Finland, Lithuania, Latvia and Estonia. 7-Eleven stores are typically at high-traffic […]

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